Homebox - a mascote route
Pay your bills in a snap
Homebox is a UK-based fintech startup that offers a bill bundling service. An alternative route for Homebox’s brand is built around a mystical entity—a gnome, a gnomess to be exact—a cheeky spirit that keeps everything in your house in order.
Client
Homebox
Services
Rebranding, visual ToV
Industries
Fintech, Properties
Date
March 2024



Our gnomess takes a lot of pride in what she does, since no human can manage your bills as she does.
And there is nothing she can’t do.
Her design is based on the shape of a house—
her hat is the roof. The hat can be placed on parts of words, making them feel more "homey."


Team members who were partially involved in the project at different stages: Darya Gutor, Alina Zhdanova







